Or maybe the word "dick" doesn't have the same connotations here.
Either way I wouldn't want a Dick selling me electricals, let alone fixing them. Even if he is "clever".
Friday, 22 June 2012
All Is Well
So before I came to Australia and after I got my work visa through (and boy, was that dramatic) I made half-plans of how much money I wanted/needed to earn etc. to be able to get by, and maybe buy some chocolate on occasion. I was doing it very much based on worst case scenario - if I only work for a couple of weeks and barely get paid- type budgeting... But it's kind of all gone extremely well so now I'm worried - WHAT IF IT ALL GOES HORRIBLY WRONG??
I've been working at a digital agency near where I live for 7 weeks now, they pay me well and it doesn't seem like they are trying to get rid of me or anything which is awesome :) AND because its relevant to my degree if something happens and one of my limbs falls off, or one of the fish dies (only pets you can have at uni - sigh) and I have to go home then I can still go into third year having completed a placement. All things well though I still have mega exciting placement times to come in Melbourne and Sydney doing all things intern whilst dressed like a "Top Marketing Exec" as my mother put it (shout out). I bought some top intern clothes the other day and I would hire me so let's hope someone else does after my degree so I can put all this experience to good use.
I've been working at a digital agency near where I live for 7 weeks now, they pay me well and it doesn't seem like they are trying to get rid of me or anything which is awesome :) AND because its relevant to my degree if something happens and one of my limbs falls off, or one of the fish dies (only pets you can have at uni - sigh) and I have to go home then I can still go into third year having completed a placement. All things well though I still have mega exciting placement times to come in Melbourne and Sydney doing all things intern whilst dressed like a "Top Marketing Exec" as my mother put it (shout out). I bought some top intern clothes the other day and I would hire me so let's hope someone else does after my degree so I can put all this experience to good use.
Dreams
I remember once I was leaving my house in first year of uni, saw a beer bottle and the floor and it reminded me of this weird dream I'd had the night before about needing to smash all the beer bottles but not being able to. This makes me wonder how many dreams I've had and just not remembered because I haven't seen anything to prompt me the next day? And considering how often I dream and how mental my dreams always are, thass a lota dreams.
I also wonder why we dream about what we do, I don't think they mean much in particular, and I think that they are just random parts of your brain firing off and your brain just trying to make sense of it all, but why then do I always have very different dreams and they are always SO WEIRD, yes boyfriend always dreams about zombies or driving, or zombies whilst driving. Maybe my brain is much more random and much much less logical/rational.
Weird.
I also wonder why we dream about what we do, I don't think they mean much in particular, and I think that they are just random parts of your brain firing off and your brain just trying to make sense of it all, but why then do I always have very different dreams and they are always SO WEIRD, yes boyfriend always dreams about zombies or driving, or zombies whilst driving. Maybe my brain is much more random and much much less logical/rational.
Weird.
Saturday, 5 May 2012
Boss Man
Boss Man asked me if I was going to write about how crazy all the people I work with are on my blog.
Yes, yes I am.
They are all mental.
I want them to know I'm mental too but at the moment I'm being shy which is very unlike me, I promise.
See????
Yes, yes I am.
They are all mental.
I want them to know I'm mental too but at the moment I'm being shy which is very unlike me, I promise.
See????Weird thought of the day...
Do coroners have to conform to the whole doctor-patient confidentiality thing? Or does it not matter cause they are dead??
"Darling, you'll never guess what was hiding in someone's stomach today..."
They must have so many interesting stories.
"Darling, you'll never guess what was hiding in someone's stomach today..."
They must have so many interesting stories.
Thursday, 3 May 2012
Someone buy me a smartphone?
I've never felt the need so badly for a smart phone until moving to Sydney for the summer. I have to ask bus drivers to let me off at the right stop cause I never know where I am, which makes me one of THOSE people that make the bus late by asking lots of questions. Upsetting!
Also, it would be handy to be able to Whatsapp friends and fam back home!
I've done lots of fun touristy things now - see photos.
BAHHHHHHHHHHHHH
Also, it would be handy to be able to Whatsapp friends and fam back home!
I've done lots of fun touristy things now - see photos.
BAHHHHHHHHHHHHH
Tuesday, 1 May 2012
How to have a private dance party for one
Put earphones in
turn it up loud
dance around
hope no one comes home before you're done
and if someone does catch you..http://i.imgur.com/RKieq.gif
turn it up loud
dance around
hope no one comes home before you're done
and if someone does catch you..http://i.imgur.com/RKieq.gif
Thursday, 12 April 2012
Beth's Theory of Consumer Justification
Morning all,
I recently did a presentation for my Creative Strategy and Analysis module and my group decided we should all come up with our own theories to do with our roles on the project.
As creative Strategist I came up with mine pretty easily, and all I did was think about the process I go through when buying chocolate. I'm pleased with what I came up with and hope you like it and if you don't well... just don't tell me.
OK so the basic idea is that when a consumer is going to buy something the purchase has to be justified in their head in order for them to go from possible purchase to purchase decision. There are three ways a purchase can be justified - Emotionally, Functionally or through substituting.
Emotional justifications involve something to do with the consumer and their state of mind at the point such as "I've had a bad day so I deserve a treat" or "I'm happy today and not having this will spoil my mood".
Functional justifications include attributions about the product that is being considered for purchase such as "well its only 100 calories" or "this will go with that dress I bought".
Substituting is when the consumer claims there is something they did or did not do which means they are allowed to purchase the desired item such as "well I skipped breakfast this morning so I'm allowed these extra calories" or "I returned that pair of shoes last week so technically I've made money and its OK so spend it now".
Now, it does sound like this theory only applies to FMCG, but that's not true! It also works for cars and other high involvement purchases:
"this would be much more economical than my other car" (Functional)
"I need this BMW to attract girls" (emotional) (Men!)
"We didn't have to replace the boiler last year so we have spare money to buy a new fridge" (substitute)
I recently did a presentation for my Creative Strategy and Analysis module and my group decided we should all come up with our own theories to do with our roles on the project.
As creative Strategist I came up with mine pretty easily, and all I did was think about the process I go through when buying chocolate. I'm pleased with what I came up with and hope you like it and if you don't well... just don't tell me.
OK so the basic idea is that when a consumer is going to buy something the purchase has to be justified in their head in order for them to go from possible purchase to purchase decision. There are three ways a purchase can be justified - Emotionally, Functionally or through substituting.
Emotional justifications involve something to do with the consumer and their state of mind at the point such as "I've had a bad day so I deserve a treat" or "I'm happy today and not having this will spoil my mood".
Functional justifications include attributions about the product that is being considered for purchase such as "well its only 100 calories" or "this will go with that dress I bought".
Substituting is when the consumer claims there is something they did or did not do which means they are allowed to purchase the desired item such as "well I skipped breakfast this morning so I'm allowed these extra calories" or "I returned that pair of shoes last week so technically I've made money and its OK so spend it now".
Now, it does sound like this theory only applies to FMCG, but that's not true! It also works for cars and other high involvement purchases:
"this would be much more economical than my other car" (Functional)
"I need this BMW to attract girls" (emotional) (Men!)
"We didn't have to replace the boiler last year so we have spare money to buy a new fridge" (substitute)
Wednesday, 21 March 2012
Monday, 19 March 2012
I like complaining. I also like getting my way.
So I've had a bit of drams with my laptop situation this year, I had one from September 2010 but that died a slow and horrible death at the end of March so I got a new HP pavilion G6 on the first of February. I also got some nice laptop insurance to go with it so that I wouldn't have the same situation ever again i.e. broken laptop and no funds to fix it. I got some snazzy whateverhappens premier insurance which basically means you can invite the neighbours round to dribble on it and get it replaced it needs it!
Last week I started noticing the screen flicker on and off all the time so I rang the insurance and it turns out my direct debit never went through and I therefore wasn't insured! They said they would fix it under the warranty but it would mean 10-20 days without a laptop and seeing as I'm leaving for Australia in under two weeks now that wasn't really going to work. The nice thing about the insurance that I was supposed to have was that if it breaks they loan you a laptop and fix yours within 7 days or replace it. The man at PC world did sort me out with nice new insurance but I was told I couldn't claim for 30 days..
Now one thing I've learnt on this degree (Advertising with Marketing Comms) is that companies are very scared of bad word of mouth - and quite rightly. With the use of social networking and blogs and youtube one consumer can ruin a companies reputation if they put in the effort - just look up "united airlines broke my guitar" on youtube! So I decided that maybe I should kick up a bit of a fuss.
I then sent them the following email, followed by tweets telling them I'd sent an email and was waiting eagerly for their response with the hastag #veryupsetcustomer:
Dear PC World,
On the 1st of February I bought a lovely new HP Pavillion G6 laptop from you and also signed up to the whatever happens premier insurance. I was given the first month of insurance for free and signed up for a direct debit to continue the insurance.
On Monday I noticed my laptop screen flickered off occasionally just for a second or two, and sometimes when it was first turned on would take a while for the screen to work. I checked my bank and noticed that the money had never been taken for the insurance for March (so that i could take advatage of the loan laptop and no fix within 7 days and its replaced service - i have looked after the laptop very well and don't actually take it out of the house so there has been no opportunity for damage) so I phoned the whatever happens helpline and explained. I was told that my bank had rejected my direct debit and instead of being told about this my insurance had been stopped. Meaning that while i thought i was covered i wasn't. I phoned my bank and they have said that they did not reject my direct debit I had tried to put it on the wrong sort of account (which I didn't realise) but that there would have been no way of THEM phoning me to tell me the direct debit hadnt gone through as it would have happened automatically. I do not understand why PC world wouldnt have phoned me when the money did not come through for the insurance and ask for another method of payment. I would have thought you would want my money? :(
I took it into my PC World at Castlepoint, Bournemouth and showed a very nice man called Paul who explained that it was probably a loose connection in the screen and that he would send it off for repair, and that it would be returned to the shop in 10-20 days. Here's where my major problem is, I am a student and have the most important two weeks of this year coming up and cannot afford to be without a laptop, I am also leaving the UK for Australia for five months in 16 days and could not be given any garuntee that my laptop would be back in time. If PC World had rung me to tell me that my insurance direct debit had not gone through and asked for another one to be set up I would have done so meaning I could get my laptop picked up, be lent a replacement, and have a fixed/new one within 7 days. I explained to Paul about my saga with the insurance and he has now set me up with the insurance on the correct kind of bank account which was very kind of him, however now I obviously cannot claim on it for I'm assuming 30 days? By which time I will be in Australia.
I am very upset with the fact that my laptop has broken and is now completely unusable (the screen now does not work enless i push on the back of it, whilst pushing on the front of it to prevent the laptop from closing meaning i have no hands left to type with!) considering I bought it 6 weeks ago and have treated like my baby. I love my laptop, it's blue and pretty and works well aside from the screen issue and that I now have to work in my university library for the following two weeks when a) it takes at least 20 minutes to find a spare computer and b) i work best in my room, at home between the hours of ten pm and midnight is VERY distressing. I hope you can also appreciate the fact that working in the university library means I will be spending money on food here rather than eating the food i have at home costing me an extra ten pounds per week. Money which i would not have to spend if a) my laptop was working or b) my insurance was in place.
I hope you can understand my need for a working laptop at this important time in my degree and my sadness over the fact that I have been let down by both the product and the insurance (which i pay for out of my food allowance - i have to go vegetarian for one week per month!)
I request that because I have paid for the insurance and I should have had it all along and because I'm very upset that I am given the loan laptop and garunteed working laptop within 7 days that i deserve. Six weeks is not very long for a laptop to break especially as I have treated it so well.
I look forward to hearing from you and hope we can resolve this issue together,
Many thanks,
Beth Greenall
Stressed and upset student of Bournemouth University.
They have now agreed to fix the laptop under the 7 days fix or replace service :D which means I can take it to Australia and don't have any laptopless days!
I very much like that me throwing a tantrum has got me my way and I have my degree to thank!
Last week I started noticing the screen flicker on and off all the time so I rang the insurance and it turns out my direct debit never went through and I therefore wasn't insured! They said they would fix it under the warranty but it would mean 10-20 days without a laptop and seeing as I'm leaving for Australia in under two weeks now that wasn't really going to work. The nice thing about the insurance that I was supposed to have was that if it breaks they loan you a laptop and fix yours within 7 days or replace it. The man at PC world did sort me out with nice new insurance but I was told I couldn't claim for 30 days..
Now one thing I've learnt on this degree (Advertising with Marketing Comms) is that companies are very scared of bad word of mouth - and quite rightly. With the use of social networking and blogs and youtube one consumer can ruin a companies reputation if they put in the effort - just look up "united airlines broke my guitar" on youtube! So I decided that maybe I should kick up a bit of a fuss.
I then sent them the following email, followed by tweets telling them I'd sent an email and was waiting eagerly for their response with the hastag #veryupsetcustomer:
Dear PC World,
On the 1st of February I bought a lovely new HP Pavillion G6 laptop from you and also signed up to the whatever happens premier insurance. I was given the first month of insurance for free and signed up for a direct debit to continue the insurance.
On Monday I noticed my laptop screen flickered off occasionally just for a second or two, and sometimes when it was first turned on would take a while for the screen to work. I checked my bank and noticed that the money had never been taken for the insurance for March (so that i could take advatage of the loan laptop and no fix within 7 days and its replaced service - i have looked after the laptop very well and don't actually take it out of the house so there has been no opportunity for damage) so I phoned the whatever happens helpline and explained. I was told that my bank had rejected my direct debit and instead of being told about this my insurance had been stopped. Meaning that while i thought i was covered i wasn't. I phoned my bank and they have said that they did not reject my direct debit I had tried to put it on the wrong sort of account (which I didn't realise) but that there would have been no way of THEM phoning me to tell me the direct debit hadnt gone through as it would have happened automatically. I do not understand why PC world wouldnt have phoned me when the money did not come through for the insurance and ask for another method of payment. I would have thought you would want my money? :(
I took it into my PC World at Castlepoint, Bournemouth and showed a very nice man called Paul who explained that it was probably a loose connection in the screen and that he would send it off for repair, and that it would be returned to the shop in 10-20 days. Here's where my major problem is, I am a student and have the most important two weeks of this year coming up and cannot afford to be without a laptop, I am also leaving the UK for Australia for five months in 16 days and could not be given any garuntee that my laptop would be back in time. If PC World had rung me to tell me that my insurance direct debit had not gone through and asked for another one to be set up I would have done so meaning I could get my laptop picked up, be lent a replacement, and have a fixed/new one within 7 days. I explained to Paul about my saga with the insurance and he has now set me up with the insurance on the correct kind of bank account which was very kind of him, however now I obviously cannot claim on it for I'm assuming 30 days? By which time I will be in Australia.
I am very upset with the fact that my laptop has broken and is now completely unusable (the screen now does not work enless i push on the back of it, whilst pushing on the front of it to prevent the laptop from closing meaning i have no hands left to type with!) considering I bought it 6 weeks ago and have treated like my baby. I love my laptop, it's blue and pretty and works well aside from the screen issue and that I now have to work in my university library for the following two weeks when a) it takes at least 20 minutes to find a spare computer and b) i work best in my room, at home between the hours of ten pm and midnight is VERY distressing. I hope you can also appreciate the fact that working in the university library means I will be spending money on food here rather than eating the food i have at home costing me an extra ten pounds per week. Money which i would not have to spend if a) my laptop was working or b) my insurance was in place.
I hope you can understand my need for a working laptop at this important time in my degree and my sadness over the fact that I have been let down by both the product and the insurance (which i pay for out of my food allowance - i have to go vegetarian for one week per month!)
I request that because I have paid for the insurance and I should have had it all along and because I'm very upset that I am given the loan laptop and garunteed working laptop within 7 days that i deserve. Six weeks is not very long for a laptop to break especially as I have treated it so well.
I look forward to hearing from you and hope we can resolve this issue together,
Many thanks,
Beth Greenall
Stressed and upset student of Bournemouth University.
They have now agreed to fix the laptop under the 7 days fix or replace service :D which means I can take it to Australia and don't have any laptopless days!
I very much like that me throwing a tantrum has got me my way and I have my degree to thank!
Saturday, 17 March 2012
New Homebase Advert
http://www.youtube.com/watch?v=nZuJFgeCtNE&list=UUjuN4TecrS-BqbY65Magryw&index=2&feature=plcp
Just saw this advert during take me out and I've got to say I love it! Really clever creative, it really demonstrates their idea of different styles fitting together and I love the idea of rooms being so interchangeable. I constantly want to change my room at home, if only it was that easy. I did think it was going to be for IKEA and was surprised when I saw it was for Homebase - I just hope the branding at the end is memorable enough and it doesn't end up as one those ads where you can describe what happened but have no idea which brand it was for!
Just saw this advert during take me out and I've got to say I love it! Really clever creative, it really demonstrates their idea of different styles fitting together and I love the idea of rooms being so interchangeable. I constantly want to change my room at home, if only it was that easy. I did think it was going to be for IKEA and was surprised when I saw it was for Homebase - I just hope the branding at the end is memorable enough and it doesn't end up as one those ads where you can describe what happened but have no idea which brand it was for!
Cartier Advert
OK so I'm now going to write some things about an advert that I'm aware lots of people like so I'M VERY SORRY EVERYONE. But I don't like it. I think I appreciate where they're going with it and it's very very pretty from a television production point of view (I live with TV Production students - I can't help it) but whilst watching it I find myself sighing, looking at the time and wondering what to have for dinner. It's so slow moving and I don't really understand what they want the consumer to take away from it? Do Cartier specialise in animal themed jewellery? Something that perhaps I should have looked up before writing this but for us non-fancy-stuff-buffs it's not very clear what's going on. I do love love love the scene with the jewel trees but it's all so slow moving that I think the style of it is much better suited to chocolate or ice cream. Those products that play on the idea of taking your time with something. I'm also not getting the whole elephant with a temple on its back at the end? And a leopard couldn't land on a plane??
Maybe I'm missing something or maybe I'm secretly just enormously upset that I cannot afford such things in life. I can't even afford real chicken at the moment!
Feeling bitter.
http://www.youtube.com/user/Cartier?v=yaBNjTtCxd4
Maybe I'm missing something or maybe I'm secretly just enormously upset that I cannot afford such things in life. I can't even afford real chicken at the moment!
Feeling bitter.
http://www.youtube.com/user/Cartier?v=yaBNjTtCxd4
I'm one of them students now.
So I'm now nearing the end of my second year at university. I picked advertising from a hat (kind of) on some sort of I-have-no-passion-lets-pick-something-I-can-do-for-three-years wim and now I actually really like it. I've got one of those passions that people kept talking about for my whole life. It's weird. I decided this month that I want to be a media planner. It's the bit of advertising that you can be right or wrong about (sort of), none of this nambypambybloodypoofta creative stuff as my Dad would call it. So after twenty years of not knowing what the hell I was going to do apart from see the world and reproduce at some point I actually have some direction which is nice.
I've also got one of those boyfriend things and he's rather lovely. He moved to Sydney in January which means oh-no-how-annoying I've got to go and live there for a few months this year. I know, I KNOW. It's going to be ruddy awful and I'm not looking forward to it at all... The warm weather and seeing Australia.. I mean.. I'll put up with it and lets leave it at that. Now, as part of my course I have to do a placement for a minimum of six weeks so after weeks of emails and stressing and a mildly suicidal email to my mother a family friend got me a placement in Sydney with a bit of Melbourne thrown in. I may also try and get some media planning experience over there seeing as I know what I want to do and whatnot.
Had a bit of drama with my visa BUT WE DON'T TALK ABOUT THAT. Other things I should mention are that I'm 21 soon.
And I might be spending my birthday in the Gold Coast.
As you do.
Anyway I should probably do some of my colossal media planning assignment if I want someone to employ me from it!
I've also got one of those boyfriend things and he's rather lovely. He moved to Sydney in January which means oh-no-how-annoying I've got to go and live there for a few months this year. I know, I KNOW. It's going to be ruddy awful and I'm not looking forward to it at all... The warm weather and seeing Australia.. I mean.. I'll put up with it and lets leave it at that. Now, as part of my course I have to do a placement for a minimum of six weeks so after weeks of emails and stressing and a mildly suicidal email to my mother a family friend got me a placement in Sydney with a bit of Melbourne thrown in. I may also try and get some media planning experience over there seeing as I know what I want to do and whatnot.
Had a bit of drama with my visa BUT WE DON'T TALK ABOUT THAT. Other things I should mention are that I'm 21 soon.
And I might be spending my birthday in the Gold Coast.
As you do.
Anyway I should probably do some of my colossal media planning assignment if I want someone to employ me from it!
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